Do you actually share the call recordings?
Yes. Every dial. We dial inside Close, so every recording, transcript, and CRM record lands in your portal the same day -- no spreadsheet glued on. The agencies that don't share calls are usually the ones whose calls embarrass them. Listen to a few of ours →
What counts as a "conversation"?
A two-way exchange of more than 60 seconds that gives us real intelligence -- buyer pain, current solution, timing, budget signals. Voicemail doesn't count. "Take me off the list" doesn't count. We track this honestly because it's how we prove the pilot is working and earn the engagement.
Do you offer a pilot?
Yes -- and it's the only way in. The pilot is a flat 10 hours over 2 weeks ($2,500): one specific buyer, one specific script, one market we agree on up front (say, founders at 50 to 100 person companies). List-building and validation included, no add-on charges. Every call is recorded and in your portal the same day, and you own the list, the recordings, and the script at the end. If you move to an engagement, the full $2,500 is credited toward it.
Ten hours is enough to know whether that market responds. At the end we read the data together and decide: keep going with a sharper script, test a different market, or commit to an engagement. We don't scale on a hunch.
What happens after the pilot?
If the market proves out, we commit to a 3-month engagement, priced by campaign scope on the call -- and your $2,500 pilot is credited in full. Qualified meetings every week, every call recorded in your portal, and a standing debrief cadence. No-shows and wrong-fits are replaced, not counted. Three months is enough time to find what works, scale it, and let the intelligence compound into a go-to-market asset your competitors can't copy.
How is this different from a typical SDR agency?
Most agencies sell volume -- dials per day, emails per week -- and treat their script as IP. We run one 10-hour test to prove your market is real, share every call, and only then commit to an engagement -- measured on meetings held, not dials or hours. Smaller list. A real person on the phone, not an offshore SDR. Live portal with every recording. Script pivots in real-time when the data says so -- not at contract renewal.
What does an SDR actually cost vs this?
An in-house SDR isn't $60k -- once you count employer burden, recruiting, tools, ramp loss, and management time, year one lands around $108k, with a 35% chance they quit inside 12 months. Coda's pilot is a flat $2,500 (10 hours, list included) to prove your market before you commit -- credited in full toward your engagement. No rep to hire, no ramp, no churn. Run your own numbers →
Can you guarantee a number of meetings?
Not in the 10-hour pilot -- that's the test, and its whole job is to tell us honestly whether your market responds before anyone promises a number. Once it proves out, the engagement is measured on qualified meetings held with the right person -- no-shows and wrong-fits are replaced, not counted. We won't promise meetings we haven't proven we can book -- that's how we avoid the garbage-intro game other agencies play to hit a number.
What if I want to bring this in-house later?
Take it. We'll hand over the playbook, the list-building process, the call recordings, the scripts. We'd rather lose you to your own systems than lock you in. Same goes for the stack we run -- Close, Prospeo, Trestle, Claude. No proprietary lock-in.
Do you do email and LinkedIn?
No. Cold calling is the core motion -- that's where we're best. Email follow-ups happen naturally after a conversation (recap, brief, scheduling), but we don't run email or LinkedIn sequences.